Campaign Analytics

Ellie Sax Analytics

A simple live overview of the Piece Hall campaign, showing how many people have visited the landing page and how many have clicked through for tickets.

Campaign Piece Hall
Event Date 26 June 2026
Tracked Action Ticket Clicks

Live campaign data

These figures update as visitors land on the page and click the ticket button.

Live website tracking

Analytics

This dashboard shows the key campaign numbers for the Piece Hall landing page: how many people have visited, how many clicked through for tickets, and which visits appear to have come from Facebook, Instagram, Google or direct traffic.

Page visits 1,101

Total recorded visits to the Piece Hall landing page since this tracker was installed.

Get Tickets button clicks 126

Total clicks on the Ticketmaster buttons, including both the top and bottom Get Tickets buttons.

Click-through rate 11.4%
Approx visitors 992
Views - last 7 days 21
Clicks - last 7 days 9

Facebook, Instagram and traffic sources

Source figures are based on referrers, UTM parameters and Meta click IDs where the browser passes them through.

Facebook visits - 30 days 806 108 ticket clicks linked to Facebook traffic.
Instagram visits - 30 days 190 3 ticket clicks linked to Instagram traffic.
Google visits - 30 days 8 Organic, search or Google campaign visits where detected.
Direct / unknown - 30 days 61 Includes direct visits and traffic where apps did not pass a referrer.

Facebook + Instagram combined: 996 visits and 111 ticket clicks in the last 30 days.

Traffic source breakdown - last 30 days

This table makes it clearer where visits and button clicks are being attributed.

SourcePage visitsApprox visitorsTicket clicksCTRLatest activity
80676710813.4%June 7, 2026 9:29 am
Instagram19018631.6%May 21, 2026 9:02 pm
Direct / unknown611446.6%June 1, 2026 2:43 am
Other websites2514728.0%June 9, 2026 4:02 pm
Ellie Sax website118327.3%June 8, 2026 12:36 pm
Google86112.5%June 8, 2026 7:41 am

Tracker status

This confirms the Get Tickets button is being found by the tracker.

Ticket button tracker 3 buttons found
Last page visit June 9, 2026 4:02 pm
Last ticket click June 9, 2026 12:40 pm

The tracker is looking for .ellie-piece-ticket-click. If the tracker says buttons have been found, the Get Tickets links are being picked up correctly.

Recent activity log

This shows the latest page visits and Get Tickets clicks in a client-friendly format.

TimeWhat happenedSourceDetails
June 9, 2026 4:02 pmVisited landing pageecosia.orgLanding page loaded | 3 ticket buttons detected
June 9, 2026 12:41 pmVisited landing pagebing.comLanding page loaded | 3 ticket buttons detected
June 9, 2026 12:40 pmClicked Get Ticketsbing.comClicked: GET TICKETS | Sent to Ticketmaster
June 9, 2026 12:40 pmVisited landing pagebing.comLanding page loaded | 3 ticket buttons detected
June 9, 2026 7:06 amVisited landing pagebing.comLanding page loaded | 3 ticket buttons detected
June 8, 2026 11:29 pmClicked Get Ticketssearch.yahoo.comClicked: GET TICKETS | Sent to Ticketmaster
June 8, 2026 11:29 pmVisited landing pagesearch.yahoo.comLanding page loaded | 3 ticket buttons detected
June 8, 2026 2:29 pmVisited landing pagebing.comLanding page loaded | 3 ticket buttons detected
June 8, 2026 1:07 pmClicked Get Ticketsbing.comClicked: GET TICKETS | Sent to Ticketmaster
June 8, 2026 1:07 pmVisited landing pagebing.comLanding page loaded | 3 ticket buttons detected
June 8, 2026 12:36 pmClicked Get TicketsEllie Sax websiteClicked: GET TICKETS | Sent to Ticketmaster
June 8, 2026 12:35 pmVisited landing pageEllie Sax websiteLanding page loaded | 3 ticket buttons detected
June 8, 2026 7:41 amVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 8, 2026 12:57 amVisited landing pageEllie Sax websiteLanding page loaded | 3 ticket buttons detected
June 8, 2026 12:57 amClicked Get TicketsEllie Sax websiteClicked: GET TICKETS | Sent to Ticketmaster
June 7, 2026 11:54 pmClicked Get TicketsGoogleClicked: GET TICKETS | Sent to Ticketmaster
June 7, 2026 11:53 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 7, 2026 11:51 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 7, 2026 7:28 pmVisited landing pagebing.comLanding page loaded | 3 ticket buttons detected
June 7, 2026 4:59 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 7, 2026 9:29 amClicked Get TicketsClicked: GET TICKETS | Sent to Ticketmaster
June 7, 2026 9:29 amVisited landing pageLanding page loaded | 3 ticket buttons detected
June 7, 2026 7:31 amVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 6, 2026 7:30 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 3, 2026 4:03 pmClicked Get Ticketsbing.comClicked: GET TICKETS | Sent to Ticketmaster

Some Facebook and Instagram app traffic can still appear as Direct / unknown if the app or browser does not share referrer information. The visit and ticket click are still counted.

Daily breakdown - last 30 days

Daily totals for visits, approximate visitors and ticket button clicks.

DatePage visitsApprox visitorsTicket clicksCTR
June 9, 202643125.0%
June 8, 202666466.7%
June 7, 202665233.3%
June 6, 20261100.0%
June 3, 202642250.0%
June 2, 202664116.7%
June 1, 20264200.0%
May 31, 202631133.3%
May 30, 20261100.0%
May 29, 20264200.0%
May 28, 20261100.0%
May 23, 2026111100.0%
May 22, 20262200.0%
May 21, 20264974855911.9%
May 20, 2026561488559.8%

Approx visitors are based on an anonymous browser ID stored in localStorage and then hashed before being saved. No names, email addresses or IP addresses are stored by this plugin.

This dashboard only shows campaign totals. It does not display personal visitor information.