Campaign Analytics

Ellie Sax Analytics

A simple live overview of the Piece Hall campaign, showing how many people have visited the landing page and how many have clicked through for tickets.

Campaign Piece Hall
Event Date 26 June 2026
Tracked Action Ticket Clicks

Live campaign data

These figures update as visitors land on the page and click the ticket button.

Live website tracking

Analytics

This dashboard shows the key campaign numbers for the Piece Hall landing page: how many people have visited, how many clicked through for tickets, and which visits appear to have come from Facebook, Instagram, Google or direct traffic.

Page visits 1,170

Total recorded visits to the Piece Hall landing page since this tracker was installed.

Get Tickets button clicks 138

Total clicks on the Ticketmaster buttons, including both the top and bottom Get Tickets buttons.

Click-through rate 11.8%
Approx visitors 1,053
Views - last 7 days 43
Clicks - last 7 days 6

Facebook, Instagram and traffic sources

Source figures are based on referrers, UTM parameters and Meta click IDs where the browser passes them through.

Facebook visits - 30 days 5 2 ticket clicks linked to Facebook traffic.
Instagram visits - 30 days 0 0 ticket clicks linked to Instagram traffic.
Google visits - 30 days 53 Organic, search or Google campaign visits where detected.
Direct / unknown - 30 days 6 Includes direct visits and traffic where apps did not pass a referrer.

Facebook + Instagram combined: 5 visits and 2 ticket clicks in the last 30 days.

Traffic source breakdown - last 30 days

This table makes it clearer where visits and button clicks are being attributed.

SourcePage visitsApprox visitorsTicket clicksCTRLatest activity
Google5349713.2%June 22, 2026 10:57 pm
Other websites3019826.7%June 22, 2026 2:02 pm
Ellie Sax website1513533.3%June 21, 2026 11:42 am
Direct / unknown66116.7%June 14, 2026 6:00 pm
55240.0%June 22, 2026 10:24 pm

Tracker status

This confirms the Get Tickets button is being found by the tracker.

Ticket button tracker 3 buttons found
Last page visit June 22, 2026 10:57 pm
Last ticket click June 22, 2026 10:24 pm

The tracker is looking for .ellie-piece-ticket-click. If the tracker says buttons have been found, the Get Tickets links are being picked up correctly.

Recent activity log

This shows the latest page visits and Get Tickets clicks in a client-friendly format.

TimeWhat happenedSourceDetails
June 22, 2026 10:57 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 22, 2026 10:24 pmClicked Get TicketsClicked: GET TICKETS | Sent to Ticketmaster
June 22, 2026 10:23 pmVisited landing pageLanding page loaded | 3 ticket buttons detected
June 22, 2026 7:46 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 22, 2026 5:12 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 22, 2026 4:15 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 22, 2026 2:02 pmClicked Get Ticketsbing.comClicked: GET TICKETS | Sent to Ticketmaster
June 22, 2026 2:02 pmVisited landing pagebing.comLanding page loaded | 3 ticket buttons detected
June 22, 2026 1:51 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 22, 2026 9:50 amVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 21, 2026 8:56 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 21, 2026 4:47 pmClicked Get TicketsGoogleClicked: GET TICKETS | Sent to Ticketmaster
June 21, 2026 4:46 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 21, 2026 2:06 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 21, 2026 11:42 amVisited landing pageEllie Sax websiteLanding page loaded | 3 ticket buttons detected
June 21, 2026 11:24 amVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 20, 2026 11:23 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 20, 2026 7:46 pmClicked Get TicketsGoogleClicked: GET TICKETS | Sent to Ticketmaster
June 20, 2026 7:46 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 20, 2026 7:46 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 20, 2026 7:17 pmVisited landing pageEllie Sax websiteLanding page loaded | 3 ticket buttons detected
June 20, 2026 7:16 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected
June 20, 2026 7:10 pmClicked Get TicketsEllie Sax websiteClicked: GET TICKETS | Sent to Ticketmaster
June 20, 2026 7:10 pmVisited landing pageEllie Sax websiteLanding page loaded | 3 ticket buttons detected
June 20, 2026 5:10 pmVisited landing pageGoogleLanding page loaded | 3 ticket buttons detected

Some Facebook and Instagram app traffic can still appear as Direct / unknown if the app or browser does not share referrer information. The visit and ticket click are still counted.

Daily breakdown - last 30 days

Daily totals for visits, approximate visitors and ticket button clicks.

DatePage visitsApprox visitorsTicket clicksCTR
June 22, 202688225.0%
June 21, 202655120.0%
June 20, 2026109220.0%
June 19, 2026121000.0%
June 17, 20262200.0%
June 16, 202664116.7%
June 15, 20266500.0%
June 14, 202666116.7%
June 13, 202644125.0%
June 12, 202666233.3%
June 11, 20262200.0%
June 10, 2026222100.0%
June 9, 202643125.0%
June 8, 202666466.7%
June 7, 202665233.3%
June 6, 20261100.0%
June 3, 202642250.0%
June 2, 202664116.7%
June 1, 20264200.0%
May 31, 202631133.3%
May 30, 20261100.0%
May 29, 20264200.0%
May 28, 20261100.0%

Approx visitors are based on an anonymous browser ID stored in localStorage and then hashed before being saved. No names, email addresses or IP addresses are stored by this plugin.

This dashboard only shows campaign totals. It does not display personal visitor information.